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headline:
If you have a good story, people will trust you.
Istropolitana D’Arcy
The Storytelling Agency

A selfpromo piece our agency produced to highlight our storytelling approach to creating brands through ads.

art director: Peter Dubravik
copywriter: Radovan Grezo
creative director: Peter Darovec
photographer: Ivan Caniga
year: 2007


IBM – Circus

12Dec07

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headline:
Business is a circus
But with the right tools, you can manage. IBM business solutions

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headline:
Teamwork is a circus
But with the right tools, you can manage. IBM teamwork solutions

Two of our double-page spreads for the IBM pitch.

art director: Peter Dubravik
copywriter: Radovan Grezo
creative director: Peter Darovec
photographer: stock pictures comp
year: 2006


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headline:
You Will Tell Everything To Family.
Free Sunday Calls

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headline:
Broadband DSL Internet’ll Make The Whole Family Happy.
Komplet DSL Internet From 399/month

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headline:
Have a Talk With Your Family Abroad
International Calls From 3,90/minute

Campaign for the full range of Slovak Telecom’s products.

art director: Peter Dubravik
copywriter: Radovan Grezo, Pavol Minar, Peter Darovec
creative director: Peter Darovec
photographer: Nikola Tachevski
director: Karel Janak
year: 2005


The ad was run on TV without an ending, but saying people to go to http://www.t-com.sk to find out how it all ends (on the web were 3 different endings of the story).

art director: Peter Dubravik, Vlado Durajka
copywriter: Vlado Jancek, Brano Bezak, Peter Darovec, Pavol Minar
creative director: Peter Darovec
year: 2006



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headline:
Music Heals
Download your favourite songs from http://www.t-com.sk

Campaign for the new music-on-demand feature.

art director: Peter Dubravik
copywriter: Vlado Jancek
creative director: Peter Darovec
photographer: Martin Friedner
director: Karel Janak
year: 2006


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headline:
Irresistible From Each Side.
The All New Peugeot 206.

Print ads were placed on both sides of a single page, so when the reader turned the page around, he looked again at the same ad, but this time from the other side.

art director: Peter Dubravik
copywriter: Boda Oravcova
creative director: Boda Oravcova
year: 2003


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headline:
Be The Minister of Your Own Finance.
Read Trend.

Yellow arrows in this print ad say “Minister of Finance”.

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headline:
Reserved For The Right Hand of The Minister of Finance.

Mouse-pad was designed as a gift for subscribers and plays around the expression when speaking of a most important aide referring to him as “my right hand”.
art director: Peter Dubravik
copywriter: Radovan Grezo
creative director: Peter Darovec
year: 2005