art director portfolio

Istropolitana D’Arcy – The Pope

dubyi — Wed, 12 Dec 2007 14:44:55 +0000

headline:
If you have a good story, people will trust you.
Istropolitana D’Arcy
The Storytelling Agency

A selfpromo piece our agency produced to highlight our storytelling approach to creating brands through ads.

art director: Peter Dubravik
copywriter: Radovan Grezo
creative director: Peter Darovec
photographer: Ivan Caniga
year: 2007

IBM – Circus

dubyi — Wed, 12 Dec 2007 14:43:46 +0000

headline:
Business is a circus
But with the right tools, you can manage. IBM business solutions

headline:
Teamwork is a circus
But with the right tools, you can manage. IBM teamwork solutions

Two of our double-page spreads for the IBM pitch.

art director: Peter Dubravik
copywriter: Radovan Grezo
creative director: Peter Darovec
photographer: stock pictures comp
year: 2006

Slovak Telecom – Mafia

dubyi — Wed, 12 Dec 2007 14:42:10 +0000

headline:
You Will Tell Everything To Family.
Free Sunday Calls

headline:
Broadband DSL Internet’ll Make The Whole Family Happy.
Komplet DSL Internet From 399/month

headline:
Have a Talk With Your Family Abroad
International Calls From 3,90/minute

Campaign for the full range of Slovak Telecom’s products.

art director: Peter Dubravik
copywriter: Radovan Grezo, Pavol Minar, Peter Darovec
creative director: Peter Darovec
photographer: Nikola Tachevski
director: Karel Janak
year: 2005

Slovak Telecom/T-Com – Rebranding Interactive TVC

dubyi — Wed, 12 Dec 2007 14:41:26 +0000

The ad was run on TV without an ending, but saying people to go to www.t-com.sk to find out how it all ends (on the web were 3 different endings of the story).

art director: Peter Dubravik, Vlado Durajka
copywriter: Vlado Jancek, Brano Bezak, Peter Darovec, Pavol Minar
creative director: Peter Darovec
year: 2006

T-Com – Music Heals

dubyi — Wed, 12 Dec 2007 14:40:10 +0000

headline:
Music Heals
Download your favourite songs from www.t-com.sk

Campaign for the new music-on-demand feature.

art director: Peter Dubravik
copywriter: Vlado Jancek
creative director: Peter Darovec
photographer: Martin Friedner
director: Karel Janak
year: 2006

Peugeot – Irresistible From Both Sides

dubyi — Wed, 12 Dec 2007 14:39:26 +0000

headline:
Irresistible From Each Side.
The All New Peugeot 206.

Print ads were placed on both sides of a single page, so when the reader turned the page around, he looked again at the same ad, but this time from the other side.

art director: Peter Dubravik
copywriter: Boda Oravcova
creative director: Boda Oravcova
year: 2003

Trend Business Weekly – Minister of Finance

dubyi — Wed, 12 Dec 2007 14:38:40 +0000

headline:
Be The Minister of Your Own Finance.
Read Trend.

Yellow arrows in this print ad say “Minister of Finance”.

headline:
Reserved For The Right Hand of The Minister of Finance.

Mouse-pad was designed as a gift for subscribers and plays around the expression when speaking of a most important aide referring to him as “my right hand”.
art director: Peter Dubravik
copywriter: Radovan Grezo
creative director: Peter Darovec
year: 2005

T-Com – Pop&Drink Promo

dubyi — Wed, 12 Dec 2007 14:38:16 +0000

VO:
Enjoy the movie with T-Com.

Pop&Drink were two animated characters developed to promote T-Com’s sponsoring of blockbuster movie’s premiere on national TV in Slovakia.

I designed the characters and developed the whole series of short promo TVCs that ran in the first and last slot in each commercial break before, during and after the movie.
art director: Peter Dubravik
copywriter: Michal Pastier
creative director: Peter Darovec
year: 2006

Slovenske Telekomunikacie – ST Maxi Phone Rate

dubyi — Wed, 12 Dec 2007 14:37:33 +0000

VO:
Big packages are cheaper. ST Maxi – the maximally cheap calls.

art director: Peter Dubravik
copywriter: Vlado Jancek
creative director: Boda Oravcova
director: Jakub Kohak
year: 2004

Moonflower – CD Booklet

dubyi — Wed, 12 Dec 2007 14:36:12 +0000

art director: Peter Dubravik
year: 2002